From webinars to virtual conferences, I design and host events that engage the right audience and position your brand as a trusted partner in higher education. You'll receive expertly crafted events that create meaningful connections that transform prospects into partners.
We identify the perfect topics, target audiences, and event structures to achieve your specific goals. We'll analyzes current higher education trends to ensure your event addresses pressing challenges.
Speaker Sourcing
Access our extensive network of higher-ed leaders, bestselling authors, and innovative practitioners. I curate speakers who bring authority, insights, and engagement to your event.
Professional Moderation
Our experienced moderators keep conversations focused, engaging, and valuable. We ensure discussions remain dynamic while extracting actionable insights your audience can implement immediately.
Audience Promotion
We leverage targeted marketing strategies to ensure the right decision-makers attend your event. Our promotion plans maximize registration and attendance from qualified prospects.
Engagement & Follow-up
Transform event momentum into meaningful leads and relationships. Our strategic follow-up protocols keep conversations going long after the event concludes, nurturing prospects through the pipeline.
What Higher-Ed Leaders Are Saying
Our events consistently receive outstanding feedback from both attendees and speakers. Here's what higher education professionals have to say about our approach:
Organizational Excellence
"Nice work. It was top-notch work, and I really appreciate how well you organized and ran the event. Thanks for making it a pleasure to participate."
- Bart Caylor, Owner of Caylor Solutions and Host of The Higher Ed Marketer Podcast
Professional Expertise
"I truly admire your dedication. The Cascade User Conference was fantastic, and I’m very grateful for all you did. Thank you! I look forward to the next one."
- Kristin Nichols, Chief Marketing Officer at Massachusetts College of Liberal Arts
Our events consistently achieve high satisfaction ratings from attendees, with many becoming recurring participants in our event series.
Event Highlights
Cascade CMS User Conference
Directed strategy, speaker engagement, and promotional efforts for the EdTech company's flagship Cascade User Conference, increasing attendance by 30% and improving post-event engagement by 50%.
Stamats Webinars
Increased webinar frequency and optimized promotional strategy at Stamats, resulting in higher attendance rates and stronger engagement from higher-ed marketing leaders.
Hannon Hill Webinars
Led the planning and execution of webinars and industry conferences, expanding audience reach by 40% and driving a 35% year-over-year increase in sales pipeline contributions.
Case Study: Partner Webinar Collaboration
Led the strategy, speaker coordination, and promotion for a co-hosted webinar with a partner agency on a high-demand topic. The event attracted 480 qualified registrants, exceeding benchmarks for reach and engagement. Strong collaboration with the partner drove cross-promotion, expanded audience diversity, and established new advisory relationships with higher-ed decision-makers.
Why Events Matter in Higher Education
Building trust is essential but takes time. Traditional marketing often falls short because institutional decision-makers value peer insights and authentic conversations over sales pitches.
Well-crafted events give your organization the perfect stage to demonstrate expertise, connect authentically, and spark the meaningful conversations that ultimately lead to partnerships.
Strategic Events Deliver:
Thought Leadership Positioning - Demonstrate your deep understanding of higher education challenges
Qualified Lead Generation - Attract decision-makers actively seeking solutions
Relationship Acceleration - Shorten the typically long higher-ed sales cycle with targeted follow-up
Competitive Differentiation - Stand out through genuine value and conversation
Events create a permission-based environment where prospects willingly engage with your ideas, setting the foundation for lasting partnerships built on trust and mutual value.
Ready to Host Your Next Event?
Let's create an event strategy that positions your organization as a valuable partner to higher education institutions. Our team will handle everything from concept to execution, ensuring your event delivers meaningful connections and measurable results.
25%
YoY Event Growth
Attendance growth for three consecutive years at the Cascade User Conference
3x
Engagement
Higher attendance rates than typical industry webinars
480
Registrations
Qualified registrations generated from a co-hosted partner webinar